Blog | Alessandro Inversini

Jan 29

eBook – Nuovi Media nella Comunicazione Turistica [eBook in Italian]

É uscito per Dante Alighieri l’eBook Nuovi Media nella Comunicazione Turistica scritto in collaborazione con Lorenzo Cantoni. All’interno contributi di: Stefano Tardini, Marco Faré, Nadzeya Kalbaska, Silvia de Ascaniis, Elena Marchiori e Giulio Lizzi!

Venghino Siòri, Venghino!
Disponibile per il download qui: http://tinyurl.com/plrwyp9

Inversini, A. & Cantoni, L. (2013) Nuovi Media nella Comunicazione Turistica. Roma: Società Editrice Dante Alighieri.

Jan 17

ENTER 2014 – New Publication

ENTER 2014 is fast approaching!

Tuesday 21st I will be charing with Rodolfo, Marianna and Juho the PhD workshop.

The day after (Wednesday 22nd) I will present a new paper developed with my former (outstanding) student Emma Sykes.

Here the full reference of the paper:

Inversini, A. and Sykes, E. (2014) An Investigation into the Use of Social Media Marketing and Measuring its Effectiveness in the Events Industry. In Xiang, P and Tussyadiah, I. (Eds.) Information and Communication Technologies in Tourism 2014 – Proceedings of the international conference in Dublin, Ireland (pp. 131 144). Wien: Springer.

Here the final programme: http://enter2014.org/Conference-Programme-127.htm
Here the book of proceedings: http://tinyurl.com/ozck2jd

Dec 29

How Social Media is Making Us Narcissistic

Source: BestComputerScienceSchools.net

Dec 24

IJCHM – New Paper Out

Christmas Present! 🙂

New Paper out on International Journal Of Contemporary Hospitality Management!
I have enjoyed so much to work with Lorenzo on that!

Selling rooms online: the use of social media and online travel agents

http://www.emeraldinsight.com/journals.htm?issn=0959-6119&volume=26&issue=2&articleid=17102834&show=abstract

Inversini, A., & Masiero, L. (2014). Selling Rooms Online: The Use of Social Media and Online Travel Agents. International Journal of Contemporary Hospitality Management, 26(2), pp.272 – 292.

Nov 21

Beautiful Finland

It is always very nice to visit Finland. Every year it gets better.
This time I have been invited to contribute to two distinct events:

*** The kick off Meeting of IFITT Finland Chapter, where the topic was eLearning in Travel and Tourism [here below my presentation].

eLearning in Travel & Tourism from inversia

*** The Finnish National Summit for Tourism Education, where I engaged in a presentation about the future of tourism education [here below my presentation].

The Future of Tourism Education from inversia

What I take home from these few days is:

– a gorgeous salmon/reindeer dinner at Juho’s place (thank you Ulla!!)

– 2 very active discussions about education and technologies

– Savonlinna without snow (just for one day)

– a taste of Finnish great hospitality