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Posts from the ‘friends’ Category

eBook – Nuovi Media nella Comunicazione Turistica [eBook in Italian]

É uscito per Dante Alighieri l’eBook Nuovi Media nella Comunicazione Turistica scritto in collaborazione con Lorenzo Cantoni. All’interno contributi di: Stefano Tardini, Marco Faré, Nadzeya Kalbaska, Silvia de Ascaniis, Elena Marchiori e Giulio Lizzi!

Venghino Siòri, Venghino!
Disponibile per il download qui: 

Inversini, A. & Cantoni, L. (2013) Nuovi Media nella Comunicazione Turistica. Roma: Società Editrice Dante Alighieri.

IJCHM – New Paper Out

Christmas Present! 🙂

New Paper out on International Journal Of Contemporary Hospitality Management!
I have enjoyed so much to work with Lorenzo on that!

Selling rooms online: the use of social media and online travel agents




Inversini, A., & Masiero, L. (2014). Selling Rooms Online: The Use of Social Media and Online Travel Agents. International Journal of Contemporary Hospitality Management26(2), pp.272 – 292.

My Summer 2013 Digest

Summer this year started at the end of the First IFITT Doctoral Summer School (6-9 July 2013).  It has been a great experience. I enjoyed  working with colleagues and friends both for during the organisation of the school and during the actual days at Bournemouth University.

Here couple of resources:

**our foreward to the collection of abstracts – which BTW I really like**

“The intellect engages us in the pursuit of Truth. The passions impel us to action.”
(M.Tullius Cicero, De Officiis)
This simple quote from Cicero explains the reason behind this first IFITT Doctoral Summer School. We believe that our efforts in research should be guided by a genuine pursuit of the Truth towards the contribution to knowledge in our community. It is also the deep passion for our work, together with the possibility of engaging and collaborating with our friends and colleagues from all over the world, in this quest for meaning that has guided us in the organisation of this event. We have been working hard to deliver this message across the IFITT Doctoral Summer School programme and we hope that this time spent in Bournemouth will allow all of us to generate new contacts, novel ideas and interesting paths feeding this passion towards the pursuit of the Truth.

**the collection of abstracts – Letters from IFITT Doctoral Summer School 2013 **

** the video we realised to taste the atmosphere at BU during these days **


Right before the summer school, I attended (even if only for one day) ICE 2013 an international conference organised at Bournemouth University “to debate the way in which we see, think and undertake events management research, pedagogy, policy and practice”. ICE 2013 was extremely interesting and it has been a real insight in to the growing body of research in events and leisure. I was so pleased to meet new people and old friends.

Besides the summer school and the conference I continued working on my research. I am happy that two of my last works have been (almost) accepted for publication.

  • Inversini, A., Masiero, L.  Selling Rooms Online: The Use of Social Media and Online Travel Agents. To be (eventually) published in International Journal of Contemporary Hospitality Management.
  • Buhalis, D. and Inversini, A. Tourism Branding and Reputation in the Age of Social Media. In Tourism Management, Marketing and Development:the Importance of Networks and ICTs. Palgrave, Macmillan.

This summer I also had the possibility of travelling a bit. One week holiday in Giulianova (Abruzzo, Italy) few working (holy)days in Trieste (IT) and Porlezza (IT) and an interesting travel to Graz (AUT) as member of the advisory board of the European Project eTourism Framework.

Sunset in Trieste [Credits SaraP]

Fishing in Giulianova

Lastly, I am spending the first days of September crafting a new interesting research project, finalising the papers for ENTER2014 with my co-authors, preparing the InRuTou coordination meeting (end of September in Borzonasca – Italy) and, last but not least in my mind, preparing the new Marketing and Digital Communication course that will start in few weeks.

All in all a very busy summer… ☺

Guest Lectures Time

Guest Lecture for the Sport Marketing course at Bournemouth.
Website Communication Model alway rocks!
Thanks to Lorenzo & Stefano for that! 🙂

Guest Lecture Sport Mkt

Social Media Jungle

Non conosco i contendenti. Un amico mi ha segnalato questa simpatica storia.


























L’account citato da Andrea Biasca-Caroni ( ha ad oggi 23,235 FOLLOWERS ottenuti con 958 TWEETS.
Questo vuol dire che ogni singolo tweet ha generato 24.25365 followers.

Ora: tutto può essere. Ma se davvero questo signore è in buona fede è UN GENIO.

Grazie non ce l’ho fatta a tenere questa storia per me… 🙂